Artificial intelligence (AI) holds a lot of promise for time- and resource-strapped learning and development (L&D) teams, but many are not seeing the efficiency gains they expected from early experimentation. Without the right inputs and structure, results can be inconsistent, requiring teams to spend valuable time fixing or re-writing AI outputs.

In this Leader Talk, GP Strategies’ Chief Learning and Innovation Officer Matt Donovan and VP of Technology Jeff Fissel will explore how context engineering — the practice of deliberately shaping the information, instructions and inputs you provide to AI — can generate more accurate, relevant and high-quality content development outcomes. Attendees will see how L&D teams are applying this approach across the full content development lifecycle, from drafting and structuring course content to reviewing, updating and aligning materials with learning objectives.

In this session, attendees will:

• Understand how context engineering helps AI produce more targeted, effective learning content.
• Explore practical strategies for using AI tools to draft, refine and update learning materials with greater speed and consistency.
• Walk away with actionable approaches to confidently integrate AI and context engineering into your content development workflow.

View full agenda.

Speakers

Matt Donovan, Chief Learning and Innovation Officer, GP Strategies Matt Donovan, chief learning and innovation officer for GP Strategies, is a recognized name in learning, bringing 25+ years of crafting learner-centric solutions and leading high-impact teams. He has a background in instructional design and leads workshops, speaks at global events and has won industry awards, including being named one of Training Magazine’s Top 10 International Trainers under 40.

Jeff Fissel, VP of Technology, GP Strategies Jeff Fissel, vice president of technology at GP Strategies, leads the development of AI-powered learning technologies that drive measurable business impact for global organizations. A learning technology innovator, he co founded an enterprise video platform and brings deep expertise in translating AI innovation into strategic value. Jeff regularly speaks and publishes on AI-enabled learning and business transformation, helping enterprises accelerate capability development and performance outcomes.