As buying committees grow, stakeholder priorities compete and organizations become more risk-conscious, B2B buying decisions have become more difficult than ever. Many opportunities end before a decision is made. Sellers often find themselves with interested buyers but little forward momentum, struggling to gain alignment, access decision-makers or move opportunities beyond internal debate. This session explores five common breakdowns that cause complex sales to stall and practical strategies sellers can use to help customers make confident, informed decisions.

Join Mike O’Brien, executive vice president of sales at Integrity Solutions, and Training Industry’s Dr. Tom Whelan as they combine industry research with real-world sales experience to examine what separates stalled opportunities from successful outcomes. Attendees will gain actionable sales training frameworks for navigating buying committees, building stakeholder alignment, advancing opportunities with confidence and creating momentum without relying on pressure tactics or discounting.

This webinar will provide easy-to-understand insights on:

• The five most common breakdowns that prevent complex opportunities from reaching a decision
• Practical approaches for gaining alignment across multiple stakeholders with competing priorities
• Ways to reduce dependence on a single champion and build broader influence throughout the buying organization
• A repeatable framework for creating momentum, advancing next steps and shortening sales cycles without sacrificing value