{"id":123133,"date":"2025-01-21T08:00:17","date_gmt":"2025-01-21T13:00:17","guid":{"rendered":"https:\/\/trainingindustry.com\/?post_type=articles&#038;p=123133"},"modified":"2025-01-20T17:16:57","modified_gmt":"2025-01-20T22:16:57","slug":"ma-in-corporate-training-deals-of-the-fourth-quarter-of-2024","status":"publish","type":"articles","link":"https:\/\/trainingindustry.com\/articles\/learning-services-and-outsourcing\/ma-in-corporate-training-deals-of-the-fourth-quarter-of-2024\/","title":{"rendered":"M&#038;A in Corporate Training: Deals of the Fourth Quarter of 2024"},"author":27,"featured_media":123152,"template":"","tags":[1472,31391,34480],"class_list":["post-123133","articles","type-articles","status-publish","has-post-thumbnail","hentry","tag-ma","tag-ma-in-corporate-training","tag-ma-q4-of-2024","global_topic_tax-learning-services-and-outsourcing"],"acf":{"sponsored":false,"gated":false,"gated_content_type":"","file_attachment":null,"gated_content":"","form_instruction_header":"To access the full article, please fill out the form below:","pardot_html_embed":"","author_override":true,"author_name":"Sarah Gallo, CPTM ","author_image":123154,"author_bio":"Sarah Gallo, CPTM, is a senior editor at Training Industry, Inc., and co-host of <a href=\"https:\/\/trainingindustry.com\/training-industry-podcast\/\" target=\"_blank\" rel=\"noopener\">The Business of Learning<\/a>, the Training Industry podcast.","excerpt":"Explore the corporate training deals we took note of in Q4 of 2024. ","main_content":"With a new year upon us, you\u2019re likely busy setting your learning and development (L&amp;D) plan in motion.\r\n\r\nWhether you\u2019re looking for a new learning technology, exploring applications for<a href=\"https:\/\/trainingindustry.com\/wiki\/artificial-intelligence\/ai-in-training\/\" target=\"_blank\" rel=\"noopener\"> artificial intelligence (AI) in L&amp;D<\/a> or focusing on bridging skills gaps with targeted solutions, training providers are working hard to roll out innovative solutions that support your L&amp;D goals. These innovative efforts align with the varied reasons why organizations source training solutions: <a href=\"https:\/\/trainingindustry.com\/research\/strategy-alignment-and-planning\/the-state-of-the-corporate-training-market\/\" target=\"_blank\" rel=\"noopener\">Recent Training Industry market research<\/a> found that 80% of organizations source training solutions \u201cfor a variety of reasons,\u201d from meeting regulatory requirements to bridging skills gaps and expertise within internal L&amp;D teams.\r\n\r\nLet\u2019s take a moment to consider the deals that took place in the corporate training market last quarter, which reflect a demand for sales training and coaching, skills development solutions and more.\r\n\r\n<img class=\"alignnone size-full wp-image-123136\" src=\"https:\/\/trainingindustry.com\/content\/uploads\/2025\/01\/MA-Article-Cards-Q4-2024_Card1.jpg\" alt=\"\" width=\"1920\" height=\"600\" \/>\r\n<h2>Sales Training<\/h2>\r\nThe sales training segment of the market saw consistent activity in 2024, such as Richardson\u2019s <a href=\"https:\/\/trainingindustry.com\/press-release\/sales\/richardson-sales-performance-acquires-e4enable\/\" target=\"_blank\" rel=\"noopener\">acquisition <\/a>of e4enable in February followed by its <a href=\"https:\/\/trainingindustry.com\/press-release\/sales\/richardson-sales-performance-announces-acquisition-of-challenger-uniting-two-industry-leaders-to-redefine-the-future-of-sales-training\/\" target=\"_blank\" rel=\"noopener\">acquisition <\/a>of Challenger in September, and SBI\u2019s <a href=\"https:\/\/trainingindustry.com\/press-release\/sales\/sbi-announces-a-second-acquisition-in-less-than-a-year-2\/\" target=\"_blank\" rel=\"noopener\">acquisition <\/a>of Carabiner Group in May.\r\n\r\nLast quarter, the sales training sector saw two deals:\r\n<ul>\r\n \t<li>Alchemist, a U.K.-based L&amp;D company specializing in leadership and sales training, <a href=\"https:\/\/trainingindustry.com\/press-release\/sales\/alchemist-acquires-rain-group-redefining-global-leadership-development-and-sales-training\/\" target=\"_blank\" rel=\"noopener\">acquired <\/a>sales training company RAIN Group. The acquisition will help Alchemist improve its sales training capabilities and will help both companies expand their global reach.<\/li>\r\n \t<li>FullyRamped, a sales training startup, <a href=\"https:\/\/trainingindustry.com\/press-release\/sales\/fullyramped-raises-2-3m-to-train-sales-reps-faster-with-ai-role-play\/\" target=\"_blank\" rel=\"noopener\">raised $2.3 million in funding<\/a> to help upskill reps using AI-powered role-play.<\/li>\r\n<\/ul>\r\n<img class=\"alignnone size-full wp-image-123137\" src=\"https:\/\/trainingindustry.com\/content\/uploads\/2025\/01\/MA-Article-Cards-Q4-2024_Card2.jpg\" alt=\"\" width=\"1920\" height=\"940\" \/>\r\n<h2>Strategy, Alignment and Planning<\/h2>\r\nCreating and implementing a <a href=\"https:\/\/trainingindustry.com\/articles\/strategy-alignment-and-planning\/building-a-talent-development-strategy-to-drive-business-growth\/\" target=\"_blank\" rel=\"noopener\">talent development strategy<\/a> is a tall order for many organizations. Typically, it requires taking stock of the skills employees currently have, identifying the skills they\u2019ll need to support future business goals and determining a clear map for how to develop a future-ready workforce. Thus, it makes sense that providers are rolling out skills-based solutions for companies looking to stay ahead of the curve.\r\n\r\nLast quarter, we saw two deals showcasing the need for skills development that support business agility:\r\n<ul>\r\n \t<li>Guild, an education and skilling solutions provider, entered into a definitive agreement to acquire Nomadic Learning, a leading capability academy company. \u201cThrough the acquisition, Guild will offer Guild Academy as a distinct product within its product suite. Guild Academy will pair Guild\u2019s Learning Marketplace of vetted, high-quality, and digital-first educational programs with Nomadic\u2019s expert-led and business-specific curriculum,\u201d the <a href=\"https:\/\/trainingindustry.com\/press-release\/strategy-alignment-and-planning\/guild-announces-acquisition-of-nomadic-a-leading-capability-academy-introduces-guild-talent-advantage\/\" target=\"_blank\" rel=\"noopener\">press release<\/a> states.<\/li>\r\n \t<li>The Cegos Group, an L&amp;D provider with a global presence, announced the <a href=\"https:\/\/trainingindustry.com\/press-release\/strategy-alignment-and-planning\/the-cegos-group-continues-international-growth-with-acquisition-of-interactive-workshops-in-the-uk\/\" target=\"_blank\" rel=\"noopener\">acquisition<\/a> of Interactive Workshops, an L&amp;D provider with teams in the U.K. and New York. According to the press release, the acquisition will allow The Cegos Group to strengthen its position in the U.K., a key market for L&amp;D solutions providers.<\/li>\r\n<\/ul>\r\n<h2>Other Deals by Market Segment<\/h2>\r\n<strong>Artificial Intelligence:<\/strong>\r\n<ul>\r\n \t<li>CoachHub, a global digital coaching platform, <a href=\"https:\/\/trainingindustry.com\/press-release\/artificial-intelligence\/coachhub-secures-42m-in-growth-financing-from-hsbc-innovation-banking-uk-to-fuel-ai-innovation-and-product-expansion\/\" target=\"_blank\" rel=\"noopener\">announced <\/a>that it has secured a $42 million growth financing facility from HSBC Innovation Banking UK. The funding will enable CoachHub to accelerate its investment in AI and to further expand its product offerings.<\/li>\r\n<\/ul>\r\n<img class=\"alignnone size-full wp-image-123138\" src=\"https:\/\/trainingindustry.com\/content\/uploads\/2025\/01\/MA-Article-Cards-Q4-2024_Card3.jpg\" alt=\"\" width=\"1920\" height=\"600\" \/>\r\n\r\n<strong>Compliance:<\/strong>\r\n<ul>\r\n \t<li>Ascend Learning, a leading provider of educational content and software tools for health care students, educational institutions and health systems, announced its acquisition of StaffGarden, a cloud-based, data-driven clinical talent development and compliance platform. \u201cAscend Learning strives to educate and empower a motivated, confident, and skilled healthcare workforce, a goal we proudly share with StaffGarden,\u201d says Sean Burke, chief commercial officer of Ascend Learning, in the <a href=\"https:\/\/trainingindustry.com\/articles\/onboarding\/cultivating-company-culture-with-video-friendly-onboarding\/\" target=\"_blank\" rel=\"noopener\">press release<\/a>.<\/li>\r\n<\/ul>\r\n<strong>Learning Tech:<\/strong>\r\n<ul>\r\n \t<li>XtremeLabsLLC, a provider of hands-on virtual labs and digital learning solutions, was <a href=\"https:\/\/trainingindustry.com\/press-release\/strategy-alignment-and-planning\/xtremelabs-llc-acquired-by-plymouth-publishing\/\" target=\"_blank\" rel=\"noopener\">acquired <\/a>by Plymouth Publishing, an educational technology investment group.<\/li>\r\n<\/ul>\r\n<img class=\"alignnone size-full wp-image-123139\" src=\"https:\/\/trainingindustry.com\/content\/uploads\/2025\/01\/MA-Article-Cards-Q4-2024_Card4.jpg\" alt=\"\" width=\"1920\" height=\"940\" \/>\r\n\r\n<strong>IT and Technical Training:<\/strong>\r\n<ul>\r\n \t<li>Global professional services company Accenture announced the <a href=\"https:\/\/trainingindustry.com\/press-release\/it-and-technical-training\/accenture-acquires-award-solutions-to-expand-advanced-wireless-technologies-skills-training-content-and-capabilities-of-accenture-learnvantage\/\" target=\"_blank\" rel=\"noopener\">acquisition <\/a>of Award Solutions, a provider of training and consulting services in advanced wireless and network technologies, including 5G, internet of things and cloud-based solutions.<\/li>\r\n<\/ul>\r\n<strong>Leadership Training:<\/strong>\r\n<ul>\r\n \t<li>Tenor, a provider of AI-driven leadership development solutions, <a href=\"https:\/\/trainingindustry.com\/press-release\/artificial-intelligence\/tenor-announces-5-4m-seed-funding-to-scale-ai-for-leadership-development\/\" target=\"_blank\" rel=\"noopener\">announced <\/a>a $5.4 million seed funding round led by Base10 Partners, with participation from Reach Capital and notable angel investors across the AI, human resources (HR) technology and learning spaces.<\/li>\r\n<\/ul>\r\nWe expect corporate training providers to continue to deliver technology-driven, innovative solutions to address your L&amp;D challenges throughout this year.\r\n\r\nFor now, let us know: What are your market predictions for 2025? Share your predictions and thoughts by tagging Training Industry on social media or by emailing <a href=\"mailto:editor@trainingindustry.com\" target=\"_blank\" rel=\"noopener\">editor@trainingindustry.com<\/a>.\r\n\r\n<img class=\"alignnone size-full wp-image-123140\" src=\"https:\/\/trainingindustry.com\/content\/uploads\/2025\/01\/MA-Article-Cards-Q4-2024_Card5.jpg\" alt=\"\" width=\"1920\" height=\"941\" \/>","full_width":true,"content_band":[{"acf_fc_layout":"content_area","wysiwyg":"[hubspot type=\"form\" portal=\"47185625\" id=\"7e962f31-7bb4-497b-a425-af60588bd3a9\" version=\"v4\"]<script> $(document).ready(function() {iFrameResize({},'[data-form-id=\"7e962f31-7bb4-497b-a425-af60588bd3a9\"] iframe') }); <\/script>"}],"tice_sponsors":"","custom_dfp_keywords":""},"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v25.8 (Yoast SEO v27.5) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>M&amp;A in Corporate Training: Deals of the Fourth Quarter of 2024 - 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